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Bisou Balm

Color:

Bisou Balm

Lips / Sheer Matte Lipstick

Lips / Sheer Matte Lipstick

A feel-good formula that leaves lips with a hydrating, sensual flush of color, now available in 5 must-have shades. The unique, lipstick-meets-balm hybrid glides on with a subtle blurring effect while its matte finish mimics the true texture of your lips — it’s one step to bouche mordue, “just bitten lips” in French.

Color: Bêtise

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Bisou Balm is a bit like your makeup best friend. It’s an everyday lip look that’s here to support you no matter what – whether you’re wearing a strong smokey eye or going bare-faced. It’s also pretty much impossible to mess up. Feel free to apply it in the bathroom, a store window, or in the back of a New York taxi – you’ll emerge looking super fresh no matter what. It’s that easy.

Amour Fou: a soft crimson whisper of color.
Bêtise: our best-selling warm berry shade that keeps selling out. The original “bouche mordue” or “just bitten lips” shade.
Sucette: a sensual, bright raspberry pink. The shade name, Sucette, means lollipop.
Guimauve: a soft coral with a touch of spice, that leaves you feeling fresh.
Calisson: a warm, tender beige - the perfect neutral lip.

DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL / BRASSICA CAMPESTRIS (RAPESEED) SEED OIL, DICALCIUM PHOSPHATE, CI19140 / YELLOW 5 LAKE, CI 45410 / RED 28 LAKE, CI 15850 / RED 7, TEBULA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTERATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYSILOXYPHENYL DIMETHICONE


DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 77499, CI 42090

DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 45410, CI77491, CI 77499, CI 42090

DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 77499, CI 42090

DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 45410, CI77491, CI 77499, CI 42090

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

The V_FR Standard

Safe, No-Compromise Ingredients

We surpass FDA cosmetic requirements for the U.S. and adhere to the stricter European Cosmetic Directive for safe ingredient use. We consistently test our products to ensure safety and efficacy. We prioritize high quality, ethically-sourced ingredients without compromise on performance or luxury. 


Vegan and Cruelty-Free

There are no animal-derived ingredients in any V_FR products (yes, we made the perfect red lip without carmine), and none of our products are tested on animals and all ingredients have been verified to meet the animal testing ban for Europe. 


Environmentally-Conscious

We are committed to sourcing and utilizing environmentally-conscious  materials that are currently available versus creating concepts that may produce more waste --from the sustainable harvest of natural ingredients to packaging made mainly of PCR and PET -- a challenge that pushes us to be as innovative as possible. 


Commitment to Always Do Better

While we will continue to strive for the most environmentally-conscious and clean beauty standards, we recognize that we can always do better, which requires our consistent, active engagement. We make this commitment to ourselves and you. 

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