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Boum-Boum Milk

Skincare / All Over Cream Spray

Bisou Balm

Color:

Bisou Balm

Lips / Sheer Matte Lipstick

Lips / Sheer Matte Lipstick

A feel-good formula that leaves lips with a hydrating, sensual flush of color. The unique, lipstick-meets-balm hybrid glides on with a subtle blurring effect while its matte finish mimics the true texture of your lips — it’s one step to bouche mordue, “just bitten lips” in French.

Color: Sucette

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Bisou Balm is a bit like your makeup best friend. It’s an everyday lip look that’s here to support you no matter what – whether you’re wearing a strong smokey eye or going bare-faced. It’s also pretty much impossible to mess up. Feel free to apply it in the bathroom, a store window, or in the back of a New York taxi – you’ll emerge looking super fresh no matter what. It’s that easy.

DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 77499, CI 42090


DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 45410, CI77491, CI 77499, CI 42090

DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 77499, CI 42090

DIMETHICONE, POLYETHYLENE, DIMETHICONE CROSSPOLYMER, DIPHENYL DIMETHICONE, BRASSICA CAMPESTRIS SEED OIL, DICALCIUM PHOSPHATE, TABEBUIA IMPETIGINOSA BARK EXTRACT, POLYGLYCERYL-3 DIISOSTEARATE, ETHYL VANILLIN, DISTEARDIMONIUM HECTORITE, TRIMETHYLSILOXYPHENYL DIMETHICONE, MAY CONTAIN: CI 15850, CI 77891, CI 19140, CI 77491, CI 45410, CI 77492, CI 45410, CI77491, CI 77499, CI 42090

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

Founder's note

Bisou Balm has been a longtime dream of mine, because, well, I’m French. In France, after red lipstick, our favorite lip look is called bouche mordue or “just bitten lips.” The DIY way to do it is to apply lip balm and add a touch of lipstick – creating a subtle flush of color that looks fresh and natural. I’ve always been obsessed with capturing this effect and improving upon it – creating a formula that would mimic the true texture of your own lips. In order to do so I had to design something that would be sheer, comfortable, and hydrating but also blurring and most importantly, matte. It had to leave behind *just* the right amount of pigment but also supply a satisfying pout. Achieving all of these qualities has required so many iterations, but it’s been a true labor of love and my lips are thanking me for it.

The V_FR Standard

Safe, No-Compromise Ingredients

We surpass FDA cosmetic requirements for the U.S. and adhere to the stricter European Cosmetic Directive for safe ingredient use. We consistently test our products to ensure safety and efficacy. We prioritize high quality, ethically-sourced ingredients without compromise on performance or luxury. 


Vegan and Cruelty-Free

There are no animal-derived ingredients in any V_FR products (yes, we made the perfect red lip without carmine), and none of our products are tested on animals and all ingredients have been verified to meet the animal testing ban for Europe. 


Environmentally-Conscious

We are committed to sourcing and utilizing environmentally-conscious  materials that are currently available versus creating concepts that may produce more waste --from the sustainable harvest of natural ingredients to packaging made mainly of PCR and PET -- a challenge that pushes us to be as innovative as possible. 


Commitment to Always Do Better

While we will continue to strive for the most environmentally-conscious and clean beauty standards, we recognize that we can always do better, which requires our consistent, active engagement. We make this commitment to ourselves and you. 

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VIOLETTE_FR in the Wild

Customer Reviews
4.4 Based on 674 Reviews
5 ★
70% 
474
4 ★
10% 
65
3 ★
10% 
69
2 ★
6% 
41
1 ★
4% 
25
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Filter Reviews:
03/20/2023
JD
Jayne D.
United States United States

The best of Everything

Great flat color that actually is moisturizing. I love it.

03/19/2023
NB
Nathalie B.
France France

Excellent baume à lèvres

Ce baume est une pépite. Une couleur magnifique, il est confortable tout en assurant une hydratation longue tenue . A utiliser sans modération.

03/18/2023
DC
Deborah C.
United States United States

Disappointed, Malheureusement!

From the color shade depicted on the website, I thought this lipstick would have a richer color. The emphasis should be on balm and it should be noted that it offers very little if any color to the lips. I am disappointed and will use it as a conditioning treatment under other lipsticks. I won’t purchase again, nor can I in good faith, recommend it.

03/20/2023

Violette_FR

Hi Deborah, We appreciate your feedback. We encourage everyone to use the virtual try on feature on the website to show the colors accurately as the colors can look different on each skin tone. The color is also buildable so you can add multiple layers to achieve the look you are going for :)

03/18/2023
TK
Taylor K.
United States United States

Great Formula, Needs Shade Extension

I love the formula as I have both Sucette & Bètise. It’s so lightweight and can last all day. I would love a color that looks natural on deep lips (with brown/purple undertones). I think 2 deeper shades would make the line complete.

03/20/2023

Violette_FR

Hi Taylor, We are so glad that you love the Bisou Balm! It is important to us to incorporate feedback from our community into our brand. We love your suggestions and we will share this idea about a darker shade with our team :)

03/14/2023
AS
averill s.
United States United States

Lovely product, but shockingly little of it...

I am quite happy with the product itself, but I am quite disappointed with the amount of product in the tube. The outer tube looks like a normal lipstick, but the inner tube/housing of the lipstick is considerably narrower, and fully extended is ~1" only. Upon delivery, one can see 2.5g is what the label reads, .08oz. Pricey for this amount of product.

03/15/2023

Violette_FR

Hi Averill, Thank you for your feedback. The weight of this formula is lighter but the volume is comparable to your standard lipstick. We changed the formula to have a better color payoff and more hydration!

03/13/2023
SS
Sonia S.
United States United States

Love Betise

I love this color and plan to have it on me always. I appreciate the new style of the product, but for whatever reason, the cap will not stay on securely. I've had it a few months and thought perhaps I'd been careless, but whether in a drawer or in a bag, this cap does not stay on. Perhaps I got a defective one. I liked the old one that stayed on securely, but I like the shape of this new applicator. Help!

03/13/2023

Violette_FR

Hi Sonia, So glad you love the Bisou Balm! We have passed this information to our product team and we are working on this.

03/12/2023
AB
Ann B.
Norway Norway

Pure heaven

Everything from Violette_FR is a dream to wear. The Bisou Balm is my favorite lipstick of all time.

03/11/2023
HH
Holly H.
United States United States

Love Love Love

Super light, but buildable, beautiful color and staying power. Will definitely be purchasing more

03/11/2023
JM
Jamila M.
United States United States

This grew on me….

At first, I wasn’t won over by Bisou Balm. However, after using it a few times I realized how great the texture was and how light it was. Less heavy than lipstick and more fun! Easy to apply with just the perfect pop of color!

03/11/2023
TE
Tanya E.
United States United States

Pure Love!

I love this lipstick so much! It is so easy to apply and touch up without a mirror when you're on the go. Lovely texture, with a beautiful blurred effect. Pure love!

03/10/2023
TL
Tracey L.
Canada Canada

Love it!

gorgeous! I didn't know I needed this in my stash until I tried it! love

03/10/2023
A
AL
France France

sublime!

j'ai mis du temps à l'acheter sans pouvoir le tester en ammont. Le baume est parfait tant au niveau de la texture sur les lèvres que de la couleur qui est à la fois présente et douce comme je l'espérais. Mes lèvres au naturel en beaucoup mieux. L'odeur est aussi délicieuse

03/09/2023
K
Kylie
United States United States

Love the Lipstick, Hate the Packaging!

This lipstick is absolutely gorgeous but the cap will not stay on! It is constantly falling off in my purse and getting on everything. Please rethink the packaging, it really is an issue and such a bummer for such a beautiful product!

03/09/2023

Violette_FR

Hi Kylie, So glad you love the Bisou Balm! We have passed this information to our product team and we are working on this.

03/09/2023
C
Corrine
United Kingdom United Kingdom

So disappointing..

Never have I ever been as more excited to receive a lipstick in the post than I was this one. I had been eyeing up Bisou balm (in the shade Betise) for months. Finally, I bit the bullet and purchased it on payday. It was expensive in my opinion but it looked like the perfect red tone for me and promised to give a "just bitten" look to the lips. I honestly was so excited for this but upon receiving it today, I can honestly say that it was a waste of money. There is barely any colour pay-off even though the balm itself is a deep shade, it just looked invisible no matter how many layers I put on. It then turned to a brown colour which is absolutely not what I was after! Purchase at your own risk, but for £29 you can find something very similar and actually probably for much less than £29. I m gutted I didn't like this as I was so eagerly awaiting it's arrival. A real let down for me - sorry Violette Fr.

03/09/2023

Violette_FR

Hi Corrine, We appreciate your feedback! We are sorry to hear about your experience. We encourage everyone to use the virtual try on feature on the website to show the colors accurately as the colors can look different on each skin tone. The color is buildable so you can add multiple layers to achieve the look you are going for!

03/08/2023
SV
Sarah V.
United States United States

Balms

Love this lipstick balm. It's that perfect, blotted matte lip, that doesn't dry your lips out. I have 3 colors now!!!!

03/07/2023
IW
Ilse W.
Belgium Belgium

Happy customer

i made a new order- i am in love with boum boum milk and the texture of the matte lipstick. I would be happy to have a range of small testers for the eye colors.

03/08/2023

Violette_FR

Hi Ilse, Thank you for your feedback. We agree with you- producing samples is a great idea! We are doing our best to figure out how we can do this in a sustainable way. We hope to have something soon! We are a small team and are doing our best to create a better experience. Stay tuned ;)