A minimalist’s dream skincare routine— this 3-in-1 spray is a toner, serum, and moisturizer in a bottle. The one-of-a-kind probiotic-based solution delivers rebalancing, hydrating, and soothing effects on skin for muse-worthy appeal.
Fermented Birch Sap deeply hydrates dry skin like a drink of water while protecting skin’s natural microbiome for calmer, less reactive skin, and better cell regeneration
Glacial Water is charged with several key minerals that helps skin rehydrate and recover
Squalane moisturizes and restores the skin barrier while creating suppleness and bounce
Olive Leaf Extract energizes skin cells to operate at top function for smoother skin
WATER (AQUA)(EUA), BETULA PENDULA (BIRCH) SAP, GLYCERIN, PENTYLENE GLYCOL, CAPRYLIC/CAPRIC TRIGLYCERIDE, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, SQUALANE, AESCULUS HIPPOCASTANUM (HORSE CHESTNUT) SEED EXTRACT, ARTHROSPIRA PLATENSIS EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, CALENDULA OFFICINALIS FLOWER EXTRACT, CYAMOPSIS TETRAGONOLOBA (GUAR) GUM, CETETH-20 PHOSPHATE, CETEARYL ALCOHOL, DICETYL PHOSPHATE, TOCOPHEROL, LEVULINIC ACID, SODIUM HYDROXIDE, SODIUM LEVULINATE, XANTHAN GUM, BENZYL ALCOHOL, DEHYDROACETIC ACID, CITRIC ACID
This is how the story goes… I said to my chemists, “OK, I want one product to replace my skincare routine. But I have very high expectations and I don’t want to compromise at all. It needs to be anti-inflammatory, use only ingredients that are safe for me and the environment, and I want my skin to become better every time I use it... Oh—and it needs to be affordable. I assumed my chemist Luc would ask me what I was smoking! Instead he just said, “ok, ca marche!”, which means "Ok it works!", and Boum-Boum Milk was born. Now it’s all I use—at night after cleansing, in the morning before makeup, throughout the day, whenever I need a boost. I even love it for a bit of texture in my hair. It gives me so much more than I ever expected, and asks so little of me in return. That’s why there is no doubt in my mind that this is the product I am the most proud of.
Step by Step
Spritz Boum-Boum Milk All Over Just-Cleansed Skin
Massage Into Skin
Mist Over Body
Mist Over Hair for an Added Moisture and Shine
Clinical trials and user surveys
Reported by our subjects:
After using Boum-Boum Milk,
100% of testers showed Increased Hydration (by an average of 58%)*,
100% of testers showed Reduced Redness,
78% of testers reported Smoother Skin**
Clinical trials and user surveys
We partnered with a third-party testing facility for two types of evaluations: One series of tests used objective measurement tools to quantify skin improvements (marked by *) and another series of tests used surveys to evaluate skin changes self-reported by the testers themselves (marked by **).
AFTER 28 DAYS:
- 100% of testers showed Increased Hydration (by an average of 58%)*
- 100% of testers showed Reduced Redness*
- 100% of testers showed Brightener Tone*
- 78% of testers reported Smoother Skin**
- 76% of testers reported Increased Glow**
- 74% of testers reported Firmer Skin**
* Based on an objective clinical evaluation of 10 test subjects, 26 - 64 years of age; twice daily use of Violette_FR Boum-Boum Milk for 8 weeks
** Based on a subjective self-reported survey of 50 test subjects, 22 - 84 years of age; twice daily use of Violette_FR Boum-Boum Milk for 8 weeks
The V_FR Standard
Safe, No-Compromise Ingredients
We surpass FDA cosmetic requirements for the U.S. and adhere to the stricter European Cosmetic Directive for safe ingredient use. We consistently test our products to ensure safety and efficacy. We prioritize high quality, ethically-sourced ingredients without compromise on performance or luxury.
Vegan and Cruelty-Free
There are no animal-derived ingredients in any V_FR products (yes, we made the perfect red lip without carmine), and none of our products are tested on animals and all ingredients have been verified to meet the animal testing ban for Europe.
We are committed to sourcing and utilizing environmentally-conscious materials that are currently available versus creating concepts that may produce more waste --from the sustainable harvest of natural ingredients to packaging made mainly of PCR and PET -- a challenge that pushes us to be as innovative as possible.
Commitment to Always Do Better
While we will continue to strive for the most environmentally-conscious and clean beauty standards, we recognize that we can always do better, which requires our consistent, active engagement. We make this commitment to ourselves and you.
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VIOLETTE_FR in the Wild
Great for Sensitive and Mature Skin
Boum-boum milk is a great product. I have been using it regularly as my daytime routine and it does replace my toner, serum, and moisturizer. I have sensitive, 50+ skin and am cautious about changing products. But boum-boum milk leaves my skin feeling hydrated and glowing. It’s a great base for makeup, under sunscreen, or on its own. I don’t upload photos but adding one here as a help for those with sensitive or mature skin. Taken with just B-BM, bouche balm and mascara. Definitely going to keep buying!
I have been using this product for four days, FOUR DAYS, and my skin has changed. I’ve been having breakouts around my jawline and had some pesky red marks that just wouldn’t fade. They are gone and my skin is glowing. Actually glowing. I woke up this morning and was speechless, using this product is the only thing I’ve changed in my routine in months. Do I recommend this product? Yes get it now lol
Amazing results in just one week!
I absolutely love this product! My is very sensitive and I have a difficult time finding a moisturizer that doesn’t irritate my skin. Before using Boum Boum Milk my skin was very enflamed and broken out. After one week of using BB Milk my skin is looking and feeling so much better! It is so simple to use and shortens my skin care routing without compromising my skin care! Love it! ♥️ Skin before on the right and after one week on the left.
cannot live without this!
i love boum-boum milk!!! it is one of my ESSENTIAL beauty items. when i see i am running low, i immediately order more. i even used it every day when i was sick with covid, when i didn't do a lot of beauty maintenance. i makes my almost-68-year-old face smooth and moist without any gresiness. it truly is a perfect serum/moisturizer/everything. thank you violette!
Healthy skin glow in a bottle
Amazing product, healthy skin glow in a bottle.
Skincare Game Changer
I don’t know what about this formula makes it so incredible but I know it has saved me from my yearly winter dry patches. Love it for instant hydration and will be re-ordering!
One of my favorite purchases ever
I tried this product after watching Charlotte Palermino use it and talk about skincare for quite awhile. I can honestly say that I will be using this product for the foreseeable future. I love the way the product feels on my skin and that, while living in a humid climate, I may be able to get away with just this under my sunscreen. My skin feels wonderful after using it and it feels super hydrated/glowy through the day.
I have loved this product since it has been launched. New spray is great. So kind & nourishing for my skin.
Great for a minimalist. Spray, pat, and sunscreen!
Better than expected!
When I ordered this product I didn’t have high hopes for it to replace my holy grail serums.. BUT it totally did and now I only use this in combination with sunscreen in the morning. It has truly simplified my skin care routine. Thank you! P.S.: please bring out a sunscreen!!!
Hi Vanessa, We are so glad that you love the Boum-Boum Milk!We love your suggestions and we will share this idea about a sunscreen with our team :)
Nice every day cream
Feels great on my face
One of a kind.
Dry skin, late 40's, always feeling a little "stripped" after washing or using toner or micellar water. This milk is so nourishing and hydrating. I use it after cleansing and before face oil. I have not come across any other facial skincare product like this. It's magic. I am recommending it to all my friends. Just need to get the travel size!
My skin feels and looks already better. I like this product a lot and I would buy it again
Refreshes skin beautifully!
Gives my skin softness and glow! Love it’
Love the product
Love the product , I will purchase again
A good surprise
I have been experiencing a lot of skin problems lately, after decades of very good luck. It’s been 2 weeks now, and I have much less rash or pimples, I like the experience of « pschitt » direct on the skin, the lightness, the ease of use. A great experience