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Be Your Own Artist & Muse

I see Yeux Paint as art for your eyes — a means to express yourself and mirror your mood. With this collection of couture shades, I wanted to help expand our vocabulary on color and redefine what essential shades are. Like art, each Yeux Paint is meant to make you feel something and allow you to tune into your emotions.

I invite you to step out of your comfort zone — reach for the shade you are most attracted to, but may not typically wear. Experiment and play to see how you can use a neutral shade to create a bold look, or a couture shade to create a modern effortless look. The Yeux Paint “color library” unlocks possibilities with each shade holding a vibration, an energy that lifts your mood and ignites your creativity.

Can’t wait to see what you do!

xx Violette


Violette’s Tip: Yeux Paint is designed to be applied on bare lids, no primer or precision necessary. For more depth, apply multiple coats of one color or pair Matte and Twinkling shades together. 

EYE SHADOW: Glide the flat side of the applicator along the top lash line, then quickly blend the pigment upwards into the crease using fingertips (or a brush if you prefer). For a more sheer effect, dot in the center of the eyelid and buff out for a sheer wash of color.

EYE LINER: Using the thin side of the applicator, draw along the top lash line. Next, use the tip of the applicator to extend the line from the outer corner of the eye to the crease. Use a clean brush or the edge of your nail to stretch the top of the liner and create a winged liner.