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Boum-Boum Milk

Skincare / All Over Cream Spray

Bisou Balm

Color:

Bisou Balm

Lips / Sheer Matte Lipstick

Lips / Sheer Matte Lipstick

Bisou Balm is a sheer matte lipstick that provides lips with a satisfying natural tint. Its unique finish leaves lips with the perfect amount of pigment for a just-been-kissed effect. Bouche mordue, in French, means “just bitten lips”. Think lips with a flash of color, like maybe after you’ve just been kissed. In France, after red lipstick, this is our favorite lip look.

Bisou Balm comes in three wearable colors to fit every mood!

Individual Product

Color: Calisson

Limited edition box

Notify Me When Available

Like you’ve been kissing all night, this lipstick-meets-balm hybrid creates the perfect flash of chic, subtle color. Meaning “just bitten lips” in French, Bouche Mordue is an iconic Parisian look now achievable in one smooth swipe. Smooth Bisou Balm directly over lips—no need to kiss a tissue or your lover to achieve the perfect blotted look. Layer for more color payoff.

CETEARYL ISONONANOATE, SILICA, DICAPRYLYL CARBONATE, POLYMETHYLSILSESQUIOXANE, EUPHORBIA CERIFERA (CANDELILLA) wax, HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX, POLYPROPYLENE, POLYETHYLENE, SYNTHETIC BEESWAX, POLYGLYCERYL-2 TRIISOSTEARATE, DIISOSTEARYL MALATE, ETHYLHEXYL PALMITATE, METHYL METHACRYLATE CROSSPOLYMER, GALACTOARABINAN, TOCOPHEROL, PHENOXYETHANOL, ETHYLHEXYLGLYCERIN, RED 7 LAKE (CI 15850), IRON OXIDES (CI 77491), YELLOW 5 (CI 19140)

Founder's note

You’d think a product this effortless to use would be simple to make. On the contrary, it was such a pain in my butt! Bisou Balm was my beautiful problem child that required lots of special attention! Its qualities are contradictory, you see, as it had to be matte, but also sheer, comfortable, and easy to apply—with just the right amount of pigment. But whatever it took, I had to make it happen because this was the product I’d been dreaming of for so many years! It’s my ideal bouche mordue (just bitten lips) look to wear to work and to use on set. It’s become an essential wardrobe staple for me and all my girlfriends (who will be happy to stop carrying around lab samples and get ahold of the real thing!!).

Step by Step

Swipe once for a very subtle tint

Swipe twice for a satisfying natural lip color

Swipe three times for a just-been-kissed look--like the blood has flushed into the lips

Continue layering for more of a lipstick feel

The V_FR Standard

Safe, No-Compromise Ingredients

We surpass FDA cosmetic requirements for the U.S. and adhere to the stricter European Cosmetic Directive for safe ingredient use. We consistently test our products to ensure safety and efficacy. We prioritize high quality, ethically-sourced ingredients without compromise on performance or luxury. 


Vegan and Cruelty-Free

There are no animal-derived ingredients in any V_FR products (yes, we made the perfect red lip without carmine), and none of our products are tested on animals and all ingredients have been verified to meet the animal testing ban for Europe. 


Environmentally-Conscious

We are committed to sourcing and utilizing environmentally-conscious  materials that are currently available versus creating concepts that may produce more waste --from the sustainable harvest of natural ingredients to packaging made mainly of PCR and PET -- a challenge that pushes us to be as innovative as possible. 


Commitment to Always Do Better

While we will continue to strive for the most environmentally-conscious and clean beauty standards, we recognize that we can always do better, which requires our consistent, active engagement. We make this commitment to ourselves and you. 

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VIOLETTE_FR in the Wild

Customer Reviews
4.6 Based on 83 Reviews
5 ★
76% 
63
4 ★
12% 
10
3 ★
7% 
6
2 ★
4% 
3
1 ★
1% 
1
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Filter Reviews:
05/16/2022
OF
Olivia F.
United States United States

overall excellent

love this lipstick!! i find it a bit dry (it looks just fine, just feels dry) but putting on some chapstick before applying this takes care of that. the review that convinced me to buy this described it as “the perfect amount of color with the perfect lack of sheen” and this totally lives up to that. looks very natural, great color. i usually use one or two swipes, but layering the color further works great too!

05/16/2022
AE
a e.
United States United States

Beautiful color

I really love the color of this lippy, it's the ideal "my lips but better" and can be worn layered or more subtly. For me, needing to reapply isn't an issue, as it doesn't need a mirror for application. The texture is interesting, I'd describe it as a little powdery, so maybe unexpected for some, but the wearability is awesome.

05/16/2022
PD
Prisha D.
United States United States

Love. Love. Love.

Exactly what I was looking for in a lip balm. I was so excited I shared my Insta find with my bestie who informed me that she already bought another lipstick and loved just as much. Def trying other products!

05/16/2022
A
Allison
United States United States

Perfect

Purchased this in Betise. I have pale skin with very cool undertones. It’s difficult to find any lip color that looks natural. This color makes me look like I have naturally pink/red lips. Sooooo pretty!!

05/16/2022
WS
Wendy S.
United States United States

Meh

The lipstick is dry and pulls on my lips. The color is just a bit too orange for my light, cool tone skin. Not a fan.

05/13/2022
SB
Simone B.
United States United States

Favorite Lipstick

If you are looking for the perfect everyday lipstick, this is it! Goes on so easily, looks so natural yet vibrant, blurring, and is super buildable. Unlike any other lipstick I have every tried. I get compliments and questions almost every time I wear it.

05/13/2022
AM
Aly M.
United States United States

Perfect easy French girl lip!

It goes on so simply in a buildable formula. Gives exactly what it promises -- an easy, on-the-go French girl pout. Highly recommend!

05/13/2022
MP
Micaela P.
United States United States

In love with Bisou but bummed

I absolutely love this balm, the color is absolute perfection and it feels amazing. However the balm stick broke off after I’ve had it for a few weeks. I’ve used it sparingly so I’m unsure why it broke, but I’ll still use it if I can. Can’t wait to try other colors.

05/13/2022
GY
Gar Y.
United States United States

Nice but bleeds

I like the color, and how it gives my lips a "****** on a red lollipop" look rather than a full-on lipstick. It is more of a subtle stain. Which I love. However, after some time, it bleeds. So I have to put lip balm over it to smooth it out. Maybe my lips are dry and maybe you won't have that problem, but I would say, apart from that, I do like it.

05/13/2022
AK
Aliza K.
United States United States

Gorgeous color!

Great color! Its exactly what I imagined a stained lip to be but its very drying

05/10/2022
AA
Alex A.
United States United States

Perfect tint

My favorite hint of tint. This product is perfect for a hint of color on the lip. I love that it is cruelty free and is my new favorite.

05/10/2022
CP
Caroline P.
Switzerland Switzerland

Too dry

Perfect color, but so dry for a « balm ».

05/10/2022
JF
Jennifer F.
United States United States

Perfect color and buildable coverage

Love!! Perfect color for everyday or dressing up. Consistency is smooth and color long lasting.

05/10/2022
LP
Lauren P.
United States United States

Perfectly natural

This has just the right amount of color with a unique texture somewhere between matte and glossy. I love it!

05/10/2022
SS
Stephanie S.
United States United States

Love color!

I love the color of the lipstick which is subtle on your lips. What I love more is the way it feels- very hydrating! The only drawback is the container always feels like it will break and is hard to make the lipstick go up and down.

05/10/2022
IP
Izabella P.
Poland Poland

Lovely Balmy Lippie

Love that it’s matte but hydrating at the same time. Colour of the lips is toned down, which is perfect for stronger eye makeup. Perfect make up no make up for the lips.