A minimalist’s dream skincare routine— this 3-in-1 spray is a toner, serum, and moisturizer in a bottle. The one-of-a-kind probiotic-based solution delivers rebalancing, hydrating, and soothing effects on skin for muse-worthy appeal.
WATER (AQUA)(EUA), BETULA PENDULA (BIRCH) SAP, GLYCERIN, PENTYLENE GLYCOL, CAPRYLIC/CAPRIC TRIGLYCERIDE, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, SQUALANE, AESCULUS HIPPOCASTANUM (HORSE CHESTNUT) SEED EXTRACT, ARTHROSPIRA PLATENSIS EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, CALENDULA OFFICINALIS FLOWER EXTRACT, CYAMOPSIS TETRAGONOLOBA (GUAR) GUM, CETETH-20 PHOSPHATE, CETEARYL ALCOHOL, DICETYL PHOSPHATE, TOCOPHEROL, LEVULINIC ACID, SODIUM HYDROXIDE, SODIUM LEVULINATE, XANTHAN GUM, BENZYL ALCOHOL, DEHYDROACETIC ACID, CITRIC ACID
This is how the story goes… I said to my chemists, “OK, I want one product to replace my skincare routine. But I have very high expectations and I don’t want to compromise at all. It needs to be anti-inflammatory, use only ingredients that are safe for me and the environment, and I want my skin to become better every time I use it... Oh—and it needs to be affordable. I assumed my chemist Luc would ask me what I was smoking! Instead he just said, “ok, ca marche!”, which means "Ok it works!", and Boum-Boum Milk was born. Now it’s all I use—at night after cleansing, in the morning before makeup, throughout the day, whenever I need a boost. I even love it for a bit of texture in my hair. It gives me so much more than I ever expected, and asks so little of me in return. That’s why there is no doubt in my mind that this is the product I am the most proud of.
Step by Step
Spritz Boum-Boum Milk All Over Just-Cleansed Skin
Massage Into Skin
Mist Over Body
Mist Over Hair for an Added Moisture and Shine
The V_FR Standard
Safe, No-Compromise Ingredients
We surpass FDA cosmetic requirements for the U.S. and adhere to the stricter European Cosmetic Directive for safe ingredient use. We consistently test our products to ensure safety and efficacy. We prioritize high quality, ethically-sourced ingredients without compromise on performance or luxury.
Vegan and Cruelty-Free
There are no animal-derived ingredients in any V_FR products (yes, we made the perfect red lip without carmine), and none of our products are tested on animals and all ingredients have been verified to meet the animal testing ban for Europe.
We are committed to sourcing and utilizing environmentally-conscious materials that are currently available versus creating concepts that may produce more waste --from the sustainable harvest of natural ingredients to packaging made mainly of PCR and PET -- a challenge that pushes us to be as innovative as possible.
Commitment to Always Do Better
While we will continue to strive for the most environmentally-conscious and clean beauty standards, we recognize that we can always do better, which requires our consistent, active engagement. We make this commitment to ourselves and you.
I love Boum Boum Milk so much I´ve went ahead and purchased more. I have oily skin and it makes my soft feel and look so soft without making me oily. It helps makeup to glide on my skin and gave me such life and beautiful glow. Im running low now because I have tried it on my skin, hair, and body. And I have tight curly hair 4a. LOVE LOVE LOVE. Itś worth the price!
I don't believe in 3in1 products, because HOW can one thing replace most of your skin routine. This is Boum Boum GOOD! Like your face was touched by clouds. V, can't wait to see what you do next X
Boum boum milk is like a soft veil of silky hydration over my skin. The first night I used it I woke up to noticeably softer, smoother and plumped skin. My skin seems to improve every day I use it. I am so happy with this product! It’s not often you buy a product that actually exceeds your expectations!! This does!! Do not hesitate to buy this. It’s magic in a bottle!
For some reason I thought the bottle was a glass bottle because of the environmental consciousness to the brand. However the product is fantastic! My skin feels so soft, absorbs quickly and my skin seems to be loving it so far, especially after exfoliation and before make up. I do not think I can go without my Boum-Boum Milk!
My skincare (& makeup) philosophy is very french, so when I heard Violette was releasing this boum boum milk I was VERY intrigued. I order it right away and I have been trying it out for about a week now and of course, I absolutely LOVE it!!! It simplifies my routine in the morning and serves as a revitalizing pick-me-up (if I don't have my avène thermal water spray). For reference, I have sensitive skin, so I am super careful with what I put on my face/neck. This has been very nourishing and I love that there is no fragrance ou n'importe quoi dans les ingrédients! C'est vraiment TOP!! A definite staple in my skincare routine now....merci, Violette!
After putting on this product my skin immediatly calmed down and all redness disappeared. My skin just seemed hydrated and happy. I love the feeling of spraying it on and then massaging it in, it feels like such a treat! I also really haven't been using other products and my skin seems as happy as ever! Big fan!!!
I'm in my mid-30's and my once oily/combo skin turned super dry on me. I'm always looking for deeply hydrating products for my face because I personally find it uncomfortable when it's dry. This is a beautiful serum so far for me. I received it today and used it after my shower. I was planning on layering this under another moisturizer but I don't feel like I needed to top it off with anything. It feels hydrating, my sensitive skin isn't irritated or stinging (some products make my skin burn immediately). Granted I haven't gotten to test this out for any period of time aside from first impressions but I'm pleasantly surprised and happy so far. There is no smell I can detect which I appreciate. This product doesn't exactly dry down on my skin but that's what I'm looking for. It's been on my skin for a few hours now and it still feels moisturized. It would be perfect for no makeup days to give that healthy skin glow. It's not a tacky consistency, my hair isn't getting stuck in it but it's not like my skin ate it all up. Since I'm finding it so hydrating I can see the fine smile lines near my eyes are emphasized since the moisture from the product is plumping them up. For the price tag I'm not sure if I'll be using it in my hair or on my body that often because I have more affordable products for that. I'm curious to see how much my skin likes this over an extended period of time. Right now I'm loving it. My under-eyes and face feels beautifully moisturized and my skin has that really lovely glow you get post-face mask. I was hesitant to buy a skincare product from a new brand but I looked up the benefits of birch sap, olive leaf extract, horse chestnut and squalene. The spray component on the product is good but it's not a super fine mist. It's sprays evently and doesn't do that thing where you get a splat of product. It's just not as fine as a mist as some of the rose water/setting sprays I use. Just a word of caution if you're going to apply over makeup. So far, so good.